Website Development and SEO Integration for Healthcare Client

May 20, 2020


The document briefs on how our team has worked with a healthcare client from Dallas, US.  The client was looking for a trusted partner to provide website development services and SEO integration.

The Client:

Our Healthcare client offers kidney care across 27 offices in the Dallas region. They were looking for partners to provide website development and SEO integration for two new websites. The aim was to help the patients locate renal specialty clinics near them and educate them about the Do and Don’ts of Renal care.

Renal care or kidney care is critical to all. The client is an established and trusted name in renal care and has been providing Quality Kidney care for its patients for years.

Client Requirements:

      • The client was looking for a new platform to showcase its various healthcare services.
      • The client wanted to ensure that all its office details are available for patients.
      • Improved results across various online search platforms.

    Our Solutions:

    • Built two dynamic and interactive websites using WordPress, HTML5, CSS3, Bootstrap, jQuery
    • Integrated On-site SEO, Off-site SEO and Technical SEO for the two websites.
    • Performed a complete audit of website’s onsite SEO, offsite SEO, and technical SEO.
    • Researched keywords to find the best opportunities for connecting with the target audience and appearing in search.
    • Expanded the site depth and built additional on-site content through blogs and targeted landing pages.


      • Higher search rankings
      • Increase in the number of leads and sales
      • Built brand awareness by reaching out to our targeting audience.
      • Earn People’s Trust and Build Brand Reputation
      • Higher ROI from our campaign.
      • Improve conversion rate.
      • Increase Organic Traffic
      • Improve CTR (Click Through Rate)

      Technologies Used:

      • WordPress
      • HTML5
      • CSS3
      • Bootstrap
      • jQuery